Successful Careers

They said the Desert Rose was too exotic. Too delicate. Not worth it. Jalandhar proved them all wrong. From a small village in Tamil Nadu, he built a blooming business around a plant that requires almost no maintenance, just sun, water, and love.

After working as a script supervisor in Bollywood, Sneha Rajguru joined her father to build BaapBeti Farms near Pune. They grow organic vegetables, offer a farmstay experience, practice permaculture and sustain livelihoods while celebrating nature.

Bay leaf cultivation in North Dinajpur, West Bengal, has grown into a Rs 400 crore industry in 20 years. Women are key in sorting and drying, earning dignified incomes and reshaping agricultural livelihoods. Learn how this spice boom is changing lives.

A senior medical officer from Barmer, Dr Jogesh Choudhary, turned a failed experiment into a flourishing sandalwood farm. Inspired by Karnataka’s plantations, he blends science, patience, and passion to grow a forest in the harsh desert climate.

In a quiet corner of Jharsuguda, a homemaker has changed her simple flower hobby into something extraordinary — using unconventional water-based methods to grow rare crops that locals never imagined possible in Odisha's soil.

In drought-prone Satara, Maharashtra, farmer Hrushikesh Jayasing Dhane turned adversity into success by making aloe vera products like soaps, shampoos, and juices, building a multi-crore business.

Over the past 30 years, Phuman Singh Kaurra from Punjab has been turning his family's fortunes around through carrot farming. He also has a seed bank that can cultivate up to 650 acres of land.

Kerala-based farmer Brijith Krishnan started Eatery Malbarikas which makes dishes using sprouted cashew nuts. Interestingly, he enhanced the germination potential of cashews and helps fellow cashew farmers as well.

Inspired by the potential of natural alternatives, Ashok Tapaswi left city life to grow Annatto trees in Fatehpur, turning forgotten red seeds into a successful natural pigment business. He is driving a movement for healthy, chemical-free sindoor and supporting farmers across India.

Coming from an agricultural family, Kanchan Verma from Madhya Pradesh took up farming soon after her marriage. Along with growing vegetables, wheat, and maize, the BA graduate tried turmeric for the first time in 2020. The decision proved fruitful, bringing her higher returns. Here’s how.