Successful Careers

In 2019, Shivraj Nishad from Shekhpur village in Kanpur left his job to start a small-scale business cultivating, harvesting, and dehydrating local flowers such as butterfly pea, rose, hibiscus, marigold, tulsi, jasmine, and chamomile. Utilising solar dryers, he expanded his venture, employing over 100 farmers and offering 15 varieties of dried flowers.

Pratibha Jha, an entrepreneur from Darbhanga, Bihar, turned a Rs 500 investment into a successful mushroom farming business. With a monthly turnover of Rs 2 lakh, she now trains over 10,000 farmers, empowering them with mushroom cultivation skills.

Take a walk down a lane in Tarluwada village near Visakhapatnam. At first glance, it may seem like any other orchard. But hidden among these trees is an astonishing secret: a mango fruit that can endure frost, and travel oceans.

They said the Desert Rose was too exotic. Too delicate. Not worth it. Jalandhar proved them all wrong. From a small village in Tamil Nadu, he built a blooming business around a plant that requires almost no maintenance, just sun, water, and love.

After working as a script supervisor in Bollywood, Sneha Rajguru joined her father to build BaapBeti Farms near Pune. They grow organic vegetables, offer a farmstay experience, practice permaculture and sustain livelihoods while celebrating nature.

Bay leaf cultivation in North Dinajpur, West Bengal, has grown into a Rs 400 crore industry in 20 years. Women are key in sorting and drying, earning dignified incomes and reshaping agricultural livelihoods. Learn how this spice boom is changing lives.

A senior medical officer from Barmer, Dr Jogesh Choudhary, turned a failed experiment into a flourishing sandalwood farm. Inspired by Karnataka’s plantations, he blends science, patience, and passion to grow a forest in the harsh desert climate.

In a quiet corner of Jharsuguda, a homemaker has changed her simple flower hobby into something extraordinary — using unconventional water-based methods to grow rare crops that locals never imagined possible in Odisha's soil.

In drought-prone Satara, Maharashtra, farmer Hrushikesh Jayasing Dhane turned adversity into success by making aloe vera products like soaps, shampoos, and juices, building a multi-crore business.

Over the past 30 years, Phuman Singh Kaurra from Punjab has been turning his family's fortunes around through carrot farming. He also has a seed bank that can cultivate up to 650 acres of land.