Parmeshwar Thorat from Beed, Maharashtra, turned the challenges of arid conditions and water scarcity into an opportunity by pioneering avocado farming. Despite the initial doubts and harsh environment, his innovative approach has transformed his 1.75-acre farm into a profitable venture, yielding 1,200 kg of avocados in 2023 and enabling him to sell saplings to other farmers.
Pratibha Jha, an entrepreneur from Darbhanga, Bihar, turned a Rs 500 investment into a successful mushroom farming business. With a monthly turnover of Rs 2 lakh, she now trains over 10,000 farmers, empowering them with mushroom cultivation skills.
Mantaj Sidhu quit his high-paying Google job in Ireland to start Gill Organics, a venture that lets urban families temporarily own a patch of land where fresh, organic food is grown for them. Here’s how he is bridging the gap in demand and supply of chemical-free produce.
Chef Radhika Khandelwal’s dishes tell a story of roots, resilience, and reinvention. At Delhi’s Trouble Trouble at Fig & Maple, wild indigenous produce meets contemporary imagination.
From tech professionals to traditional farmers, meet five individuals who turned their passion for flowers into thriving floriculture businesses, earning profits and transforming lives.
Take a walk down a lane in Tarluwada village near Visakhapatnam. At first glance, it may seem like any other orchard. But hidden among these trees is an astonishing secret: a mango fruit that can endure frost, and travel oceans.
Retired SSB officer Utkrisht Pandey from Bhadauna village in Pratapgarh, Uttar Pradesh, is growing white sandalwood, black turmeric, and native crops on his organic farm, Rishigram Organics. His sustainable model is empowering rural communities and gaining global attention.
Excessive chemical use is degrading India’s soil, reducing fertility, and releasing carbon. Sustainable practices such as composting, agroforestry, mulching, and crop rotation restore health, boost yields, and capture carbon sustainably.
In Wayanad’s Ambalavayal, avocado cultivation has grown from a single tree in 1947 to hundreds of thriving orchards. Meet the farmers, researchers, and innovators turning this Kerala village into India’s avocado capital.