Sustainable fashion

Doodlage founded by Kriti Tula is a Delhi based design house that uses discarded waste cloth from factories to create her unique items of sustainable fashion line.

Lucknow-based Greenwear Fashion, founded by Abhishek Pathak, produces a variety of fabrics, including Khadi, woven on solar looms and handlooms, and also creates different types of garments using these fabrics.

From using whole banana plants, bamboo fibre and other plant-based materials, here's how Indian designers are modifying their designs to become more sustainable.

Aditya Banger, a resident of Bhilwara, Rajasthan, launched Trash to Treasure which recycles plastic bottles, wrappers and covers into fabric for clothes.

Namya Parikh (21), a third-year student of Pearl Academy’s School of Design, Delhi, has innovated a biomaterial in her home kitchen that could be a game-changer in the fashion industry.

7Weaves Social Pvt Ltd, a small textile company founded by Mandakini Gogoi and her husband, Rituraj Dewan, work with indigenous tribes in Assam’s forests to create a unique social experiment. They’re marrying fashion with preserving the biodiversity of the region through Eri silk production and other eco-friendly practices.

Entrepreneur Pooja Apte launched brand Nemital to create sustainable footwear by recycling discarded and scrap truck tyres

This wonder product by Malai Biomaterials Design Pvt Ltd, a PETA-approved company, takes only 90-150 days to decompose!

We take active measures to be planet-friendly consumers every day. Then why let marketing gimmicks fail us?

The number of trends and products claiming 'planet-friendliness' can be overwhelming. So here is the good sorted from the bad and how you can make the right choice!