Hyderabad-resident Naaz Anjum started a cloud kitchen from her home with just Rs 80 and a love for Biryani. This was in 2016. Today, she has served over 20,000 orders and earns Rs 1 lakh per month.
Akshay Parkar started Parkar Biryani House, a roadside joint selling "5-star biryani" and other North Indian cuisine, after losing his job due to COVID-19
As of March 2019, Paradise Biryani has 36 branches across the country which employ more than 3,500 people, generating a turnover of around Rs 360 crore. It is a prominent landmark in the twin cities, and a visit is incomplete without a pit stop at the heritage restaurant.