Pregnancy Cravings Led Her to Share Recipes — Now She’s a YouTube Star with 9M+ Subscribers 

What if a simple craving could change your life? For Madhura Bachal, it did.

During her pregnancy, she longed for the comforting Maharashtrian dishes she had grown up eating. But when she searched for authentic recipes online, she found almost nothing. Rather than giving up, she decided to create them herself — unaware that this small step would one day lead to a community of over nine million food lovers.

Today, her YouTube channel, Madhura’s Recipe, is a household name, but her journey started in a place far removed from internet fame.

View this post on Instagram

A post shared by The Better India (@thebetterindia)

Growing up in a humble chawl in Maharashtra, she never imagined she would one day inspire millions with her cooking. Her father’s earnings were barely enough to support the family, and when they lost their home, they spent four years living on a construction site. Determined to help out, Madhura took on small jobs after completing her Class 12 board exams.

Marriage brought her closer to cooking, and necessity soon turned into a passion. What began as a blog quickly grew into a YouTube channel. Her simple, homely approach to cooking struck a chord with audiences, and soon, viewers turned into subscribers and subscribers into a thriving community. 

Today, Madhura has over nine million YouTube subscribers, more than 2,000 recipe videos, and 11 cookbooks to her name. Through her platform, she has brought the taste of Maharashtra to homes around the globe, proving that good food, indeed, has no boundaries!

And her message to the world? “If you don’t find what you’re looking for, create it yourself.”

Edited by Khushi Arora