Pawsitivity

Pawsitivity has helped 20 lakh dogs across India with reflective collars that help avert road accidents. But thousands of ‘unprotected’ dogs continue to lose their lives. Donate Rs 40 to gift a stray dog a collar.

Pawsitivity has helped 20 lakh dogs across India with reflective collars that help avert road accidents. Donate Rs 40 to help keep a stray dog safe.

What started as a simple desire to help street dogs has transformed into 'Pawsitivity', a successful business led by Rimjhim Joshi Shende. Through affordable reflective and QR-enabled collars, she is making streets safer for animals while providing meaningful employment to women in need.