It all started when Ajay Swamy, a tea stall owner in Rajasthan, read about aloe vera in the newspaper. He started farming the plant and now earns lakhs by selling 45 products.
Nomiya Renjan started Nomees Dhruvi in 2020, which sells herbal hair oil, aloe vera gel, henna powder and natural shampoo to 70,000 customers across India and UAE.
Astral Kind, launched by Madhya Pradesh-based Ankita Kureel in May 2019 as a sustainable and 100% natural skin care brand, offers a total of 20 products that this teenager prepares and hand packs while attending school.