When Iba Mallai quit her corporate job to start Kiniho, a cruelty-free eri silk brand, little did she imagine that it would become a platform for Meghalaya's youngsters to earn and sustain themselves in the midst of the state's job crunch.
Weary of living in cities, Sunando Sen sold his startup, packed his bags and bought land in Corbett. There, he constructed a sustainable home called ‘Tanhau’ after restoring the land with trees. Here's a look at his journey of moving towards a sustainable lifestyle.
Ajmer-resident Shobhit Soni always wanted to start his own company which would be both sustainable, and profit-making. He founded Mittisa, a brand that makes traditional kulhads (clay cups) and sells them across the country. He has also helped set up more than 45 kulhad plants across different states to promote the use of these eco-friendly glasses.
A chef turned food researcher, Elizabeth Yorke upcycles ‘spent grain’ — a byproduct in the beer brewing process — from the city’s breweries into sustainable goodies. Last year, she saved 1,200 kgs of spent grain from being discarded as trash into useful and flavoursome products.
Built by three friends with a dream of living in sustainable homes, this mud row house project in Bengaluru has rainwater harvesting, a flourishing fruit orchard and eco-friendly ethnic architecture.
Alankrutha Chandra and her husband Meher Gundavarum decided to embrace a sustainable lifestyle. They quit their jobs and started 'Elephant In You', a Hyderabad-based brand that covers three essentials of living — food, clothing and shelter.
Anuradha and Kartik Budhraja quit their jobs in Singapore to construct a tranquil homestay amid the Himalayas. Here's are the numerous ways they have employed to keep it eco-friendly and sustainable.
After living in various parts of India, Kirat Brahma became aware of the discrimination faced by those from Northeastern states. In 2021, he started Zankla Studio, which makes eco-friendly toys to tell the stories of Assam's culture and tribes.