"My gardeners handed me a packet of seeds with the warning: Treated with poisonous chemicals. Do not consume directly. If these seeds were growing vegetables inside my house, how can we be sure about the food we buy from a store?"
It is completely fine if you have no prior knowledge in farming; these folks will not only run you through the basics but also guide you along the journey.
The initiative aims to encourage more citizens to not just invest in organic farming, but more importantly, consume fresh, homegrown, and pesticide-free produces.