Gaatha, an organisation established by three National Institute of Design (NID) graduates, preserves the work of traditional craftspersons by telling their stories, and engaging in in-depth research and archival work.
“Since many of such classroom projects never get this sort of exposure, I decided to enter the competition. Even if it would get some visibility, I knew I would get some collaborators to work with and that was basically my main intent.”
From Air India's Maharaja and Amul girl to the Gurmukhi letter in PNB's logo, these people blazed a trail in Indian design space to create symbols we all still use today! #History #IconsOfIndia
Designed by NID, the new coin for Rs 20 will be shaped like a 27 mm "dodecagon" and have several features to make it easily identifiable for visually-impaired individuals!
"I had courage. I was prepared to fail. Everybody told me it won't work," says Poonam Kasturi, the founder of Daily Dump. Today, waste segregation and composting have become necessary facets of urban life.
These kids from a remote tribal village in Odisha came together to solve a problem for their community. Their work was recognised at the 'I CAN Awards 2017'.