When Kannan Lakshminarayan completed his engineering from IIT, he wanted to do something that could leave a positive impact in the rural sector. On seeing the plight of the small cotton farmers in Vidarbha, he came up with an idea to help them get an alternative source of income and increase their value proposition. He started Microspin Machine Works that in 3 years has doubled the revenue of many farmers by allowing them to also become producers of yarn! Read more to know about his brilliant idea and how he executed it with a little professional help.