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This initiative aims to raise awareness about the importance of protein, with a focus on the crucial role protein-based nutrition plays in an active and healthy life.

"Skipping breakfast has become a common occurrence these days. But, this causes a serious gap in nutrition, especially for children. Our research revealed that there is over 40% shortfall in total nutritional value of an average school kid today. But, we hope to be the bridge in a matter of few more years!"

Launching its own 'Menu on Rail' app, IRCTC tweeted that it is the only authorised agency to take and deliver orders through e-catering in trains.