Ink pen

Linc Pen & Plastics Ltd was launched in the 70s to provide an affordable alternative to overpriced gel pens for Indian students. Deepak Jalan, managing director and son of founder Suraj Mal Jalan, talks about how the company has established itself in both rural as well as urban India

The signboard outside this hospital carries a hand-painted illustration that is even more epic: a broken fountain pen being carried on a stretcher by two compounder fountain pens!