Across Kashmir’s Pulwama, fields once filled with apples now bloom with lavender — a crop that’s cheaper to grow, easier to maintain, and far more profitable. Backed by science and government support, this purple revolution is turning farmers into entrepreneurs.
/english-betterindia/media/post_attachments/uploads/2025/07/Untitled-design-1753438996.jpg)
/english-betterindia/media/post_attachments/uploads/2018/12/Flower-power.jpg)
/english-betterindia/media/media_files/2025/09/12/desktop-hp-top-banner-2025-09-12-21-45-19.jpeg)