comedy in India

Beyond the Viral Moment: How a YouTube show sparked a national debate about comedy, responsibility, and digital content in India

Yogendra Kumar Pandey, a.k.a Yogi from TVF Pitchers, is none other than Arunabh Kumar himself - Founder and CEO of The Viral Fever Media Labs. The Better India got a chance to talk to the brains behind the entertaining channel. Here is an excerpt.