citizen initiatives

Recognising their noble efforts, Dettol recently launched a new campaign called #DettolSalutes to pay tribute to the unsung heroes of the pandemic. Here are their stories.

In 2009, a group of kids ambushed GK Bhatnagar, begging for alms. At that time, he promised them a free school. Today, Bhatnagar has more than fulfilled his promise!

"We are saving about 2-3 tankers worth of water every day. And each of the initiatives has inspired residents to go greener—a total saving of Rs 9 lakh in one year is proof of that.”

Rajesh, from Tamil Nadu, diligently goes about helping the Railways selflessly.

It can be seen from the examples below that when residents and stakeholders in a community come together to solve an issue, the results are not only positive, but also long-lasting. Here we learn of ordinary citizens and local NGOs who inspired people in their areas to keep their surroundings clean and free of diseases.