Brands

In our own ways, each of us can step up to express and deliver care.

“These regulations are aimed at establishing fairness in claims and advertisements of food products and make food businesses accountable for such claims /advertisements so as to protect consumer interests.”

This is Karsanbhai Patel’s story of how he took a new detergent brand from his backyard to every middle-class house in India.

Advertising is seen as misleading when it involves false or deceptive information that is likely to cause the average consumer to act in a way they would not if they had not seen the ad.

How has society’s views of married life changed over the last 50 years? Do we still see married life and gender roles through predetermined rose-tinted glasses? Advertising provides some interesting snapshots of how the depiction of married life has changed