Two recent ads by Layer’r SHOT were banned by Advertising Standards Council of India (ASCI) and Information and Broadcasting Ministry. Actor Saurabh Verma is now being hailed by netizens for turning down the ad.
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Five enterprising youngsters from Bengaluru have come up with two innovative methods to reduce wastage of paper and save trees: re-writable notebooks, and printing ads on paper bags instead of pamphlets.