Phuman Singh Kaurra, born in Paramjitpura, Punjab, grew up in a family of farmers who worked hard to make ends meet. Despite dreams of a higher education abroad, financial struggles forced him to discontinue college.

While working on his family’s paddy and wheat fields, Phuman realised the lack of profitability in traditional crops. He started looking at other options and noticed the potential of carrot farming, a practice common in nearby Sultanpur Lodhi.

While seeking advice from an experienced carrot farmer, he was dismissed with a harsh “This will not be your cup of tea.” But that moment only fueled his determination. “I will make a name for myself through carrots,” he vowed.

In 1993, Phuman decided to plant carrots on 4.5 acres of family land. He studied agricultural techniques and learnt from nearby experts, including the Krishi Vigyan Kendra. The journey began with both uncertainty and hope.

Despite challenges, Phuman’s carrot farm flourished. The harvests were successful, and he gained a reputation for quality produce. “Carrots have never disappointed me,” he says, reflecting on his journey to prosperity.

Initially, his team manually sowed seeds and sold the produce in distant markets. But over time, they invested in seed sowing machines, and as the quality of the carrots spoke for itself, sellers started approaching them. “Today, I don’t have to visit the market; it comes to me,” he shares.

As his expertise grew, so did his land. From 4.5 acres, Phuman expanded to 30 acres, later increasing it to over 80 acres with his brothers. He also started growing carrot seeds for their farm and for sale.

Phuman began producing his own seeds and selling them to other farmers. With high-quality seeds, he grew enough to plant over 650 acres. “Today, we sell seeds for Rs 1,000-1,500 per kg,” he says.

His family’s fortunes transformed, and Phuman earned over Rs 1 crore annually from carrot farming and seed sales. “They never broke my heart,” he says about his beloved crop. He also sent both his sons abroad for education.

Phuman also helps aspiring farmers, sharing his knowledge and experience. “I’m always available to help,” he says, visiting farms to offer practical guidance.

To every aspiring farmer, he says, “Don’t lose hope. All you need to succeed is determination. Nothing is impossible.”