The Queen takes the crown For years, Alphonso ruled India's mango kingdom. But in 2025, it was Kesar mango, the fragrant, golden variety, that quietly stole the spotlight.

India exported 40 percent more Kesar than Alphonso, raking in over $11.5 million in sales against $8.5 million for Alphonso.

Why is Kesar winning? Kesar mangoes are beloved for good reason. Unlike Alphonso, they ripen early, store well, and thrive in dry climates. And they’re not just coming from Gujarat anymore.

A new mango hub in Karnataka In North Karnataka’s Koppal district, 15 villages are rewriting the mango map. In homes across Kallu Tavaragera, Kamanur, and Jabbalaguda, Kesar is king. What started small has turned into a district-wide identity.

One man, many mangoes Enter Krishna Ukkunda, horticulturist and Deputy Director of Horticulture in Koppal. In 2016, he saw farmers selling premium Kesar for just Rs 10 per kilogram. He stepped in with training, organic farming tips, and direct farmer-consumer melas.

Climate, timing, and smart moves Koppal's dry summers ripen mangoes faster. The harvesting begins in April, two months ahead of Gujarat.  That head start gives farmers an edge in markets. Add smart packaging and branding under ‘Koppal Kesar’ — and the results show.

From 1,300 to 5,000 hectares In just 8 years, Kesar farming in Koppal expanded nearly 4 times. This year alone, the region expects a yield of 60,000 tonnes. With prices now at Rs 150 to 250 for one kilogram, farming incomes have soared.

Kesar goes global Thanks to state subsidies and export support, Koppal’s mangoes now travel to Dubai, Sri Lanka, Bahrain, and Europe.

A quiet mango revolution is underway, and the world is catching on. Have you tasted Koppal’s Kesar yet?